CMO Leverage

September 16, 2017 | Alyssa Keefer

How Does Color Influence Our Decisions?

21st Design Conference with industry leaders focused on color and its influence on consumer decisions.

Color physics is a highly interesting thing that influences designers each day. During the working process, it is essential to choose the color which is more appropriate to fit the particular design.
At Novateur Media, we concentrate on building powerful brand presences and unique web design solutions. The web design is the first and foremost touch-point for a majority of clients who want their brand come to life. In such a case the color can matter a lot in making the right decision. It can make or break the sale. It takes about two minutes to make a subliminal assessment. The wrong color can be a nonreversible mistake considering that 85% of sales are based on color.

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Color | September 22, 2018

How Color Can Influence on Our Decision

Color physics is a highly interesting thing that influences designers daily. During the working process, it is important to choose the color which is more appropriate to fit the particular design.